Sen. Susan Collins (R-ME) announced on Tuesday she will seek re-election in the 2026 midterms, declaring herself “ALL-IN” for the race. The 73-year-old senator shared a video unboxing New Balance sneakers, stating, “This is perfect for 2026, because I’m running.”

Collins’ decision follows reports that Boston-based New Balance recently opened a manufacturing facility in central Maine. Polls indicate she remains unpopular in her state despite proving resilient in elections—defeating well-funded Democrat Sara Gideon by nearly nine points in 2020 when President Joe Biden won the state by similar margins. According to Federal Election Commission data, Collins holds over $8 million in campaign funds as of December 31, significantly ahead of Democratic contenders Graham Platner ($3.7 million) and Janet Mills ($1.3 million).

The Senate race has drawn intense scrutiny as Collins aims for what the Boston Globe described as a “record” sixth term—a move that contradicts her 2019 pledge to serve no more than two terms. Glenn Greenwald noted, “She’s now seeking her SIXTH term in the Senate.” Democratic candidates are locked in a competitive primary battle to oppose Collins; state Gov. Mills has been backed by Senate Minority Leader Chuck Schumer, while Platner receives support from Sen. Bernie Sanders.

Mills criticized Collins’ stance on President Donald Trump, stating: “Seniority without a backbone is just tenure… Susan Collins has failed to demonstrate the leadership required in this dangerous moment.” The Republican National Committee characterized Mills and Platner as “extreme versus more extreme,” with spokesperson Kristen Cianci adding that both candidates face scrutiny over past actions.

Platner’s campaign has drawn controversy due to a now-covered tattoo resembling a Nazi symbol—a detail he denied awareness of until recently—and offensive statements from his past Reddit history. Meanwhile, Mills faces an ongoing Medicaid payment investigation thrust into national spotlight after a Trump administration request. Despite these challenges, Platner maintains strong grassroots support among voters frustrated with political establishment dynamics.